Differentiate or Die

Differentiate or Die

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It was their price approach that broke the hammerlock that the big full-service brokers had on the market. But this only gave way ... Eventually, ATaamp;T came down off their mountain and introduced a€œMCI math.a€ This aggressive ... Other discounts from Sprint and a new breed of telephone discounters only added to the confusion.


Title:Differentiate or Die
Author: Jack Trout, Steve Rivkin
Publisher:John Wiley & Sons - 2010-12-28
ISBN-13:

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