Strategic Analysis of MTU Maintenance Canada and the Global Aircraft Engine Maintenance, Repair and Overhaul Industry

Strategic Analysis of MTU Maintenance Canada and the Global Aircraft Engine Maintenance, Repair and Overhaul Industry

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The global aviation industry is recovering from a recession that was triggered by the events following the events of 9/11. As airline traffic increases, so does the demand for engine maintenance, repair and overhaul (MRO). MTU is a German-based. globally operating, independent MRO provider and represented in North America through its Canadian subsidiary MTU Maintenance Canada. Since its launch in 1998, the companq has been producing negative results and by the end of 2002, at the height of the worst crisis of the airline industry to date, the MTU board decided to change the business model for MTU Maintenance Canada. The company is now operated as a cost centre and qextended workbenchq of MTU Maintenance Hannover. This strategy has allowed MTU to maintain its presence in North America and to limit the financial risk. However. while this has been a viable strategy during recession recent forecasts for the industry have been positive and a new strategy might be better suited in this change environment.The global aviation industry is recovering from a recession that was triggered by the events following the events of 9/11.


Title:Strategic Analysis of MTU Maintenance Canada and the Global Aircraft Engine Maintenance, Repair and Overhaul Industry
Author: Helmut Matthias Neuper
Publisher: - 2005
ISBN-13:

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